Barron Trump’s new drink company announces first flavor ahead of launch
Barron Trump, the youngest son of President Donald Trump, is one of five partners in a new beverage business called Sollos Yerba Mate Inc
Barron Trump’s new drink company is gearing up for its launch(Image: Chip Somodevilla, Getty Images)
Barron Trump’s new drink company is gearing up for its debut, and the brand has unveiled its first flavor.
The youngest son of President Donald Trump, who made a disturbing sex comment on stage that silenced the alarmed audience, and first lady Melania Trump is listed as one of five partners in Sollos Yerba Mate Inc., based on business filings submitted in Florida and Delaware this past January. Yerba mate is a caffeinated herbal beverage – a trendy drink option that often serves as a substitute for coffee across America.
It the forthcoming product launch on LinkedIn, posting footage of a carton of Sollos Yerba Mate-branded beverages perched on a surfboard drifting across the water. It comes after Melania Trump was left humiliated by a screaming kid’s 3-word comment as he pointed at her.
The post’s text announced, “Introducing our 12-pack: Pineapple + Coconut. Launching May 2026.”
The debut offering of the caffeinated, earthy beverage will feature tropical notes. On their LinkedIn profile, the Sollos Yerba Mate squad characterizes the enterprise as a “lifestyle beverage brand built around yerba mate and clean, functional ingredients.”
Speaking to Newsweek, a company representative explained, “In the foreseeable future Sollos will only have one recipe. We didn’t set out to make a flavor lineup; we set out to make the perfect drink. Most brands launch with five flavors, hoping you’ll like one of them. We spent all of our time, energy, and resources obsessing over a single recipe until it was flawless.”
Sollos announced the first flavor of its yerba mate drinks will be pineapple and coconut(Image: Linkedin)
What role does Barron play in Sollos Yerba Mate?
The 20 year old is registered as a director of the company along with Spencer Bernstein, Rudolfo Castello, Stephen Hall, and Valentino Gomez.
The firm secured $1 million in funding via a private placement, according to U.S. Securities and Exchange Commission documents. The filing listed the five partners’ names and the business address.
Sollos operates from a 4,500-square-foot location in Palm Beach, Florida, situated roughly 1 mile from the president’s Mar-a-Lago estate.
Barron is presently a second-year student at New York University’s Stern School of Business. He relocated to the Washington, D.C., campus at the beginning of his sophomore year last autumn, following his freshman year at NYU’s Manhattan location.
Bernstein, who serves as SOLLOS Chief Operating Officer, and co-founder Hall revealed in separate LinkedIn announcements that they are taking temporary leave from university to concentrate on Sollos, though both intend to resume their studies and complete their degrees.
Barron’s drink business has link to father’s campaign donor
Barron’s latest business endeavor has sparked some scrutiny following revelations that Sollos is connected to his father’s campaign contributor and former tennis partner.
Trump’s long-time associate Jay Weitzman is the proprietor of the $16 million five-bedroom residence near Mar-a-Lago where the company is headquartered, based on a Newsweek investigation. Weitzman runs a parking enterprise that has been awarded federal contracts since 2005, and he has previously contributed to the president.
There is no suggestion of wrongdoing. Weitzman made clear to Newsweek that he holds no stake in, nor any connection to, Sollos. He explained that the company is registered at his address simply because his grandson, Bernstein, who serves as one of the firm’s directors, resides with him.